PG Digital Solution

Protein Scoop

Project Name

Protein Scoop

Project Overview

Protein Scoop is a nutrition-focused brand offering protein-rich products for fitness enthusiasts and health-conscious individuals. With a competitive market to navigate, they needed a strong visual and digital presence to engage their audience and drive product awareness.

The Challenge

1. Presenting the brand as premium yet accessible in a cluttered fitness space
2. Creating scroll-stopping visuals for platforms like Instagram and Facebook
3. Building consistent brand recognition across digital platforms

The Solution

  • Product Photography

    We captured lifestyle and studio images that showcased the ingredients, texture, and packaging—highlighting the premium and health-conscious positioning of the brand.

  • Social Media Marketing

    Our team designed a content calendar that included educational posts, customer testimonials, recipe ideas, and promotional campaigns. We used bold visuals, clean typography, and trending formats (like reels and carousels) to attract engagement.

The Impact

  • Increased brand recall and follower growth

  • Higher engagement through relatable and aspirational content

  • A visually consistent and credible digital presence